The Impact of the Making of this T-shirt

Beautiful older Indian woman, eyes closed, an expression of peace and hoy

We've chosen Joyya as our T-shirt supplier. 

Not only are their t-shirts 100% organic cotton and the best-fitting and most comfortable t-shirts we've ever worn, they put the 'good' in goods. 

Joyya was founded through the merger of three companies that knew they would be better together. One of these companies is Freeset Global, who we partnered with to make our very first "It's Time to Save the F**king World" t-shirts back in 2021.

Joyya originally started back in 2001 in Kolkata, India, with one ambitious goal: to spark opportunity where little is found until we see an end to the horrors of extreme poverty and human trafficking. 

This is the beginning of our new journey together.

Indian girl on a bouncy castle

Joyya employs a community of women freed from extreme poverty and India's sex slavery trade.

The making of this T-shirt is part of their journey back to fair work, an opportunity to restore dignity, and regain control of their lives in a supporting, caring community. With her friends and neighbours often among the thousands still trapped in prostitution, she is a symbol of hope. 

Hands with henna tattoo

"We put our employees and their families at the center of our business, offering benefits and services that are rare where we operate."

Here’s where that “little bit more” goes:

 Living wages for all employees
 A workweek with hours that are respectful of our employees family lives
 Professional development and management opportunities for all employees
‣ Access to retirement and health plans
 Health education and emotional support
 Interest-free loan program for paying down debt
 Literacy and money management classes

Learn more about Joyya's impact